Madiha Jafri is a seasoned investment strategist with over a decade of experience navigating Pakistan’s capital markets. Since launching her career in 2010, she has specialized in developing high-performance investment strategies that deliver consistent results for individual and institutional clients.
She holds a Master’s degree in Commerce & Economics from Karachi, equipping her with a strong analytical foundation and a deep understanding of macroeconomic dynamics. Madiha is also a Certified Financial Advisor (CIFA), accredited by the Institute of Financial Markets of Pakistan (IFMP), a testament to her professional rigor and dedication to ethical financial advisory standards.
Driven by data, guided by experience, and committed to client success, reflecting her professional excellence and ethical commitment to the financial advisory field. Madiha continues to empower investors with actionable insights and market-leading strategies.
Her career began with roles at Cedar Capital (Private) Limited, where she served in Equity Sales and subsequently as Assistant Manager – Equity Sales at BMA Capital Management. These positions provided her with a solid foundation and valuable industry exposure.
Madiha began working on the idea of TradeFlow in 2012, building its foundation through independent investment research and advisory work. Over the years, her innovative and profitable strategies helped shape TradeFlow’s identity and attracted a growing base of clients. In 2023, the firm was formally registered, marking its transition from an early concept into a structured and recognized investment advisory company. Under her leadership, TradeFlow has continued to expand rapidly, with consistent results driven by her ability to adapt to evolving market trends.
Beyond portfolio strategy and market analysis, Madiha has actively mentored and trained numerous individuals on their journey with the Pakistan Stock Exchange (PSX), empowering them with the knowledge, tools, and confidence to navigate the market independently. Her mentorship has been instrumental in shaping a new generation of informed retail investors.
With a results-driven mindset and a passion for financial literacy, Madiha continues to lead from the front, combining strategic insight with hands-on guidance to drive investor success.
Today, Madiha Jafri is recognized as a trailblazer in the financial industry, known for helping clients achieve their financial goals and setting new benchmarks in Pakistan’s investment landscape. Her unwavering commitment to excellence and forward-thinking approach continue to define her remarkable career.
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